WM Rosensteins

The Rosenstein family has been involved in the Fresh Produce industry for more than 104 years with the inception of Wm Rosenstein & Sons in 1918. Originating in the Scranton, PA produce terminal the first Wholesale operation was run by William Rosenstein and his two sons Eugene and Sidney Rosenstein. The business thrived in the same location for 50 years when it was decided that a new location was needed in 1968 and re-locationed on Keyser Avenue in Scranton, PA. Over the past 60 years the family business has added two more generations of Produce experience. In 2002 we introduced a new way of providing fresh fruits and vegetables to the produce industry where Atlantic Fresh Trading LLC was born.

In 2002, brothers Jamy and Jeffrey Rosenstein opened Atlantic Fresh Trading LLC to satisfy the high demand for direct sales. With over 800 items available at any given time, Atlantic Fresh distributes domestic and exotic fresh fruits and vegetables from around the globe. Through various acquaintances and contacts on both the East and West coasts, Atlantic Fresh Trading has been able to construct unique programs for their customers by linking contract buying and close personal participation. In 2005, in order to keep up with the high demand for Mexican fruits & vegetables, Atlantic Fresh opened a second location in Nogales, Arizona where it specializes in tomato sales. The facility has the capability to not only consolidate customer’s orders but also handles repacking, storage & quality control services. And in 2010 Atlantic Fresh Donna, Texas & Atlantic Fresh Visalia, CA consummated the company’s third & fourth operations, concentrating on both retail and foodservice sales.

In the last 10 years Atlantic Fresh has added multiple new office locations including Arizona, Florida, Georgia, Ohio and Connetiticut. In 2014, Atlantic Fresh opened up a new division in Connecticut with Bartolotta LLC. Not only have they provided new office facilities, but have introduced their own farm lands to grow, pack and ship their own fresh fruits and vegetables. Atlantic Fresh Trading pride themselves on being able to provide our customers with the best quality produce nationwide.

In 2020, Jamy, Jeffrey and Jay Rosenstein decided to open a brand new logistics company, Iggy Transportation Services. Iggy is located in Cincinnati, OH and Scranton, PA. Iggy Transportation Services  provides our customers with reliable and punctual transportation of goods.

Atlantic Fresh Trading has been an absolute sensation since its inception and continues to expand into new areas of the produce industry.